Archive for the... SEO Strategies

Back in the “olden days”… like ten years ago, SEO was a much defined and almost mechanical process. You did your keyword research and picked your phrases. In 2003, you would select a very narrow group of keywords. You used the keywords in the META tags, put them in the body text, and linked pages…

When people search on the web, they often qualify their general keywords to improve their search results. If people search for a home loan, they may search for ”best home loans”, “quick home loans” or “cheapest home loans.”  Searching for a dentist in Denver they may look for “best dentist Denver” or affordable Denver dentist”….

I just returned from a terrific vacation from the Big Island of Hawaii. It is here in the Kona area, downwind of a continuously erupting volcano that Kona coffee is grown. The growing conditions are ideal on the slope of the volcano with temperature, rainfall, decomposing volcanic soil and variety of coffee beans all aligning…

SEO Blogging is a blogging technique where you link to other pages of your website using keyword anchor text in internal links. An internal link is a link that points to another page within the same website. These links tie together the pages of a website to form the site architecture. Links form the navigation…

Gone are the days where a small business can afford to have an unchanging 5 page website. Google has been shifting its algorithm to favor websites that continually put up new and fresh SEO content. You can choose to add new web pages and keep expanding your website. The easier method is to add a…

Is it time to freshen up the look and feel of your website? Is your old site look like it was made a decade ago?  Unfortunately many website redesigns happen without thinking of the SEO consequences. Here are common SEO mistakes that happen in a website redevelopment. Ignoring current good rankings: Many times websites are…

I had been a strong proponent of the All-in-one-SEO-Pack plugin, but I have been using the Yoast WordPress SEO plugin over the past week as I set-up a new site and I am very impressed with it. It takes a little more to set-up, but definitely is more powerful. Here is a guide to setting…

It used to be very easy to manually check your website rankings up to the first 100 positions. You would go into your Google search settings on your computer and increase the results per page from 10 to 100. Then in a single search you could determine if your website was in the top 100…

Keywords are not just for META tags, they are for your visitors that are searching for answers, information or products. Keywords are how people search for you. They are what people type into their browser when they are searching. Once you have picked your keywords, what do you do with them? Visitors arrive to your…

Keyword research is like the compass that steers the SEO ship through the ever-changing digital landscape. It involves discovering the search phrases people type into search engines like Google. These terms, commonly known as keywords, act as the secret code for achieving SEO success.Significance of Keyword Research for SEO By discovering the trending keywords, you…