The 5 Ws of Marketing: Unraveling the Secrets to Successful Campaigns
The 5 Ws – often called the five questions – who, what, where, when, and why – are key questions used to gather information and better understand the topic. In business, the 5Ws are not...
How to Create SEO Content that Search Engines Love
Gone are the days where a small business can afford to have an unchanging 5 page website. Google has been shifting its algorithm to favor websites that continually put up new and fresh SEO content....
7 Expensive Website Redesign Mistakes That Destroy Google Rankings Overnight
Picture this: You’ve just invested thousands of dollars in a stunning new website. The design is modern, sleek, and perfectly represents your brand. You launch it with excitement, expecting leads to pour in. But instead,...
Blog Optimization: How to Use Your Blog to Improve SEO
Having a blog as part of your website has 3 major SEO benefits that attracts targeted traffic and improve your website rankings. Blog optimization is the process of using each blog posting as part of...
The Importance of Having a Physical Address for Your Business
Many organizations only exist online, making it handy to forget the significance of having a bodily address. However, having a physical address for your enterprise offers several benefits that can enhance your credibility, patron trust,...
WordPress SEO Plugin by Yoast: Setup Guide
I had been a strong proponent of the All-in-one-SEO-Pack plugin, but I have been using the Yoast WordPress SEO plugin over the past week as I set-up a new site and I am very impressed...