What Are The Tried And Tested SEO Keyword Research Tools
A successful content strategy begins with keyword research. It will guide your Search Engine Optimization (SEO) campaigns, shape your content, and help you rank in search for the terms you actually need for your business...
How Google Determines Local SEO Ranking
How Google Determines Local SEO Ranking Local keywords are important, but you don’t have to place exact match keywords all the time. In truth, exact match keywords for local SEO are difficult to compete for...
Google My Business as Local SEO Strategy
Google itself is advising businesses to use Google My Business as a way to improve their local rankings on their search engine results page (SERP). Google My Business offers any business a free listing on...
What are the Best Keywords for Your Local Search Engine Optimization?
Choosing the right keywords is the first and most important step in local search engine optimization for your business website. You don’t needs hundreds or even dozens of keywords. Generally there will be 3-5 keywords...
Google Webmaster Tools Allows You to Track 8 Key Metrics on Your Website
Google Webmaster Tools gives you valuable measurements on the SEO health of your website. It shows what is working well and provides tools that will uncover the sources of a problem. If you are not...
Google Declares War on SEO
Back in the “olden days”… like ten years ago, SEO was a much defined and almost mechanical process. You did your keyword research and picked your phrases. In 2003, you would select a very narrow...
Faster Better Smarter Keywords That Really Attract Visitors
When people search on the web, they often qualify their general keywords to improve their search results. If people search for a home loan, they may search for ”best home loans”, “quick home loans” or...
The Kona Coffee Method of Attracting Customers
I just returned from a terrific vacation from the Big Island of Hawaii. It is here in the Kona area, downwind of a continuously erupting volcano that Kona coffee is grown. The growing conditions are...
Website Visitor Conversion is Like Hand Feeding a Wild Chipmunk
Have you ever tried to hand feed a wild chipmunk or blue jay? They are hungry and definitely want a piece of bread… but they are wary and it takes time and building trust before...
Buyer Psychology is the Secret to a Great Website
A great website attracts interested buyers, offers them deals that they want and then convinces them to act. How does this happen? The answer is buyer psychology. Buyer psychology takes a clear understanding of who...