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About Digital Marketing strategies and other methods to
help your business grow.

Google Display Advertising
Google My Business: You Need It
SEO Strategies | Internet Marketing | Lead Generation | Local Search

Google My Business (GMB) is one of the best forms of advertisement you can get…for free.  It is the fastest, easiest, and free way to get viewed by customers. Here you will find out why you need to set up Google My Business, the benefits of using GMB, and you will leave with the quick basics…

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Google Answers: How to make a grand entrance on the results page
Link Popularity

Do you want to be the first thing someone finds when they are looking something up? If so, you got to get to this spot called, Google Answers. Google Answers is also called the Google Answer Box, Featured Snippets, and Rank Zero. Sounds cool right? Well, it is! Have you ever noticed when searching, Google…

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Good Landing Page Practices For A Successful Ad Campaign
Lead Generation

Believe it or not, a good landing page makes for success. But how? What are they looking at and what are they looking for?  These are just some of the questions that need to be asked in order to really lead them to where they want, as well as where you want. You will learn…

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Not Getting Enough Leads? Try CRO
Conversion Rate Optimization | Internet Marketing | SEO Strategies

Are you getting plenty of visitors to your website, just no one calling or signing up?  The issue may not be getting enough traffic to your website. You should look at improving your conversion rate. Conversion rate optimization or CRO works to get more visitors to fulfill your website goal. This could be subscribing to…

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Optimize All Web Content Using Keywords
Internet Marketing | SEO Strategies

If you want to rank well in the search engines, you will need to optimize all web content. Each page of content should be optimized around a single keyword phrase.Google averages over 3.5 billion searches per day. There are over 1.5 billion websites on the world wide web. That would be about 2 searches per…

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Optimize Your Website For Search
Conversion Rate Optimization | Internet Marketing | Local Search | SEO Strategies

Optimize your website for search Optimize your website for search by applying search engine optimization or SEO to your website because this allows your site to bring in people that are searching for your services or products. SEO involves using keywords visibly on your site to attract visitors. If your website has undergone a recent…

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Underperforming Websites: Is your website frustrating to visit?
Conversion Rate Optimization

Finally getting the right traffic for your site? That’s great! But how come your users are too quick to leave? There’s so much more than just hitting the right traffic. In managing a website, you must be willing to do a lot of work, research, marketing, and everything in between to make it less frustrating…

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Can All Businesses Generate Sales Leads From The Internet?
Internet Marketing | Lead Generation

I have always worked under the assumption that any type of business can generate sales leads or online sales if they have a service or product that is in demand. I have often had people tell me their type of business that can’t get sales or leads from their website. If they are open to…

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Accelerated Mobile Pages
How AMP Impacts SEO
SEO Strategies

In February 2016, Google launched their Accelerated Mobile Pages (AMP) project. The move was made to decrease the loading time of web pages, especially when they are browsed on mobile devices. AMPs are also quite useful for mobile browsing in areas with low signals. The number one question on every publisher’s mind, however, is this:…

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Use Google Display Advertising to target People Visiting Your Competition
Pay per Click

Ever wondered how you could advertise to people that are going to your competitors’ websites? Or reach people that actively search for products or service that you provide? Google has some great display ad technology that allows you to specify a custom intent audience. What is A Google Custom Intent Audience? Google AdWords Display Advertising…

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