So you managed to talk to an attractive stranger at the bar. What’s next? An open-ended date can leave anyone hanging like: Is he really into me? Are we going out again next time? Does she even like talking to me? It seems pretty obvious, but all you need to do is ask what is…
In today’s digital world, where our lives are dominated by technology, marketing is all about trying to reach the audience through smartphones, wearables, apps, and the internet. More than ever, companies will be relying on those with digital marketing skills to stay relevant in their respective industries. These are the 4 most essential skills you…
You have a small local business such as a dry cleaners, a dental office or a law practice. You have heard that adding a blog onto your website would help improve your Google rankings and attract more visitors to your website. What would your blog marketing strategy be? What would you write about? How to…
The level of competition among small businesses has increased significantly over the past several years due to bad economic conditions. One of the ways some small business owners are handling this increased competition is by launching more advanced and engaging advertising campaigns. This has included using social media and blog marketing as part of their…
You have placed a blog on your business website to attract more visitors to your site. Now you want to begin doing business blog marketing. What are the best practices so your blogging will attract more interested potential buyers? Topic: Your blog should focus on a single topic area. Choose a subject that your best…
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You have decided that you want to add a blog to your business website. You have heard that having a blog on your website will help with your SEO on your site. How do you pick a to pick the right blog topic to write about? What you write about should interest your prospects and…
Having a blog as part of your website has 3 major SEO benefits that attracts targeted traffic and improve your website rankings. Blog optimization is the process of using each blog posting as part of your website search engine optimization. Each blog posting adds a new page of keyword rich content to your website. Links…
Purpose:Blog marketing works best when it has a purpose. This is your first step. This could be to promote a new book, sell a product, bring targeted traffic to your website or to build a following of readers. Target: Who are you trying to reach? Define your target audience with demographics, interests and what information…
If you are a local business and you want to optimize your website and attract local traffic, add a blog to your website. Used correctly, this is a powerful SEO tool. It does take willingness on your part to write for your blog. But if you are a cash strapped local business, then this can…