Archive for the... Lead Generation

The ultimate aim for any marketer is to convert visitors into customers. But what happens when they bounce? The typical landing page conversion rate is 4.31%%, yet 10% of firms find a way to achieve conversion rates of 11.45% or more. How do they do it? The first step to managing conversions is to create…

The lifeblood of any B2B company is sales. You can’t expand your team or invest in your product if you aren’t meeting your sales goals, which makes it less likely you’ll meet future revenue expectations—it’s a vicious cycle. In the past, the purpose of B2B selling was to generate as much volume as possible. Sales…

The call to action (CTA) is vital in your marketing machinery. It may not be as substantial as the other content on your website, but sending the right message at the right time to a prospective customer is essential to your overall sales funnel. The best call-to-action phrases can improve your conversions massively.What is a call…

Google My Business (GMB) is one of the best forms of advertisement you can get…for free.  It is the fastest, easiest, and free way to get viewed by customers. Here you will find out why you need to set up Google My Business, the benefits of using GMB, and you will leave with the quick basics…

Believe it or not, a good landing page makes for success. But how? What are they looking at and what are they looking for?  These are just some of the questions that need to be asked in order to really lead them to where they want, as well as where you want. You will learn…

I have always worked under the assumption that any type of business can generate sales leads or online sales if they have a service or product that is in demand. I have often had people tell me their type of business that can’t get sales or leads from their website. If they are open to…