Brand Consistency Audit Checklist

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Oct 14, 2012
Phillip Salinas

SEO Blogging: Use Blog postings to Create a SEO Internal Link Structure

SEO Blogging is a blogging technique where you link to other pages of your website using keyword anchor text in internal links. An internal link is a link that points to another page within the...

Oct 6, 2012
Phillip Salinas

How to Turn Your Website into a Lead Generator

Your website should be built with a purpose. It should be designed to deliver results for your business. It should be a lead generator. It should serve up new opportunities in the form of prospects...

Sep 30, 2012
Phillip Salinas

The 5 Ws of Marketing: Unraveling the Secrets to Successful Campaigns

The 5 Ws – often called the five questions – who, what, where, when, and why – are key questions used to gather information and better understand the topic. In business, the 5Ws are not...

Sep 22, 2012
Phillip Salinas

How to Create SEO Content that Search Engines Love

Gone are the days where a small business can afford to have an unchanging 5 page website. Google has been shifting its algorithm to favor websites that continually put up new and fresh SEO content....

Sep 16, 2012
Phillip Salinas

7 Expensive Website Redesign Mistakes That Destroy Google Rankings Overnight

Picture this: You’ve just invested thousands of dollars in a stunning new website. The design is modern, sleek, and perfectly represents your brand. You launch it with excitement, expecting leads to pour in. But instead,...

Aug 25, 2012
Phillip Salinas

WordPress SEO Plugin by Yoast: Setup Guide

I had been a strong proponent of the All-in-one-SEO-Pack plugin, but I have been using the Yoast WordPress SEO plugin over the past week as I set-up a new site and I am very impressed...

Aug 11, 2012
Phillip Salinas

Google Now Delivers Different SERP Results Depending on Your Number of Results per Page

It used to be very easy to manually check your website rankings up to the first 100 positions. You would go into your Google search settings on your computer and increase the results per page...

Jul 27, 2012
Phillip Salinas

How Best to Incorporate Keywords into Your Content

Keywords are not just for META tags, they are for your visitors that are searching for answers, information or products. Keywords are how people search for you. They are what people type into their browser...

Jul 21, 2012
Phillip Salinas

7 Simple Ways to Turn Website Visitors into Buyers

Companies today use the web as their primary way to develop leads and close sales. You need to use your website to grab your prospects attention. Convince them you are the best solution. Then prompt...

Jul 13, 2012
Phillip Salinas

Clear Website Messaging Allows Visitors to Discover Your Story

Your website needs to tell a story that grabs your visitor’s attention and then guides them through your best sales sequence to convince them that you have the best solution. Your visitor comes to your...