37 Things You Can Do With Your Website
Generate leads for your business. Sell a product or service online. Reach potential buyers 24/7. Receive payments (Bill Pay). Show examples of your work (portfolio). Take online applications for loans. Build up an email list....
Use SEO As a Vital Part of Your Branding Strategy
Search engine optimization not only brings in interested targeted prospects, it is also shapes your brand. Having a top ranking on Google helps brand your company as a leader in your market. The initial impression...
SEO Comes Down to Keywords and Backlinks
There are many technical aspects to Search engine optimization (SEO). Too many people get caught up in the detail. In SEO there are only two things to focus on: keywords and backlinks. Everything else is...
Online Marketing Is the Way of the Future
Online marketing, digital marketing and interactive advertising revenues are expected to grow to $62.4 Billion in the US by 2012 according to a forecast by The Kelsey Group. In the 2007, this was $22.5 Billion...
In Search of the Ideal Customer
When you are a start-up company, you work with any customer you can find. You quickly learn that some customers are easy to work with and your business makes money. Others are very challenging and...
Why a Business Needs to Blog
Businesses today have both a blog and a website as part of their digital marketing strategy. The blog and the website have very different purposes. The website is meant to promote and advertise products and services....