10 Common Digital Marketing Mistakes

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Apr 20, 2012
Phillip Salinas

How to Convert Lookers into Buyers

Timing is everything. You want to clearly understand your buyer and what drives them to make their buying decision. To do this, ask 3 questions. The answers will allow you to position your product or...

Apr 10, 2012
Phillip Salinas

How to Build Keyword Themes for Your Website

Websites should be focused around closely related products or services in order to optimize for search traffic. The website should be focused on a single subject for the best results, but that is not always...

Apr 6, 2012
Phillip Salinas

How Fast You Do Link Building Affects Your SEO Results

In search engine optimization, off page factors such as link building are even more important than the SEO you do on your website. Link building is not just the quality and quantity of links that...

Apr 3, 2012
Phillip Salinas

Backlink Analysis Tools That I Like To Use

Being able to analyze and understand the backlink profile of a site and its competitors is a key step in optimizing a website. This is a collection of tools that makes this analysis easier to...

Mar 30, 2012
Phillip Salinas

Meta Description Tags: Best Practices for SEO

Meta Description tags are not about SEO directly, but their message will attract guests to your website. Description tags are used as the description in Google search results; so make them compelling. They should be...

Mar 23, 2012
Phillip Salinas

Internet Marketing Tips for the Small Business Owner

Internet marketing is new and scary for many business owners. They don’t understand the technology. Technology changes at an ever increasing speed. Internet marketing is much less about technology and much more about connecting with...

Mar 20, 2012
Phillip Salinas

80 Percent Rule for Determining Your Local Sales Area

In designing a SEO campaign, one of the first questions to ask is where do we want to market to? Do you market your products locally, regionally, nationally or internationally? This affects how you select...

Mar 16, 2012
Phillip Salinas

Is DMOZ Still Important For SEO?

The Open Directory Project or DMOZ.org has been an important directory listing when optimizing a website for over a decade. DMOZ is a huge directory that is free to submit to. The Open Directory Project...

Mar 13, 2012
Phillip Salinas

Prune Your Website Now For Vigorous Growth Later

Has your website become stale? Are fewer visitors coming and the ones that do come leave right away? Maybe it is time to make your website fresh again. Prune away the dead, obsolete content. Remove...