Common Digital Marketing Mistakes: Lack of Integration Across Channels
Businesses have a wealth of channels at their disposal to reach and engage their audience; however, amidst this abundance of options, a critical mistake often emerges: the lack of integration across these channels. This oversight...
Common Digital Marketing Mistakes: Lack of Clear Goals and KPIs
The practice of setting clear goals and establishing key performance indicators (KPIs) is essential for measuring progress, evaluating effectiveness, and making informed decisions in digital marketing. Unfortunately, many organizations encounter difficulties in this vital area...
Common Digital Marketing Mistakes: Inconsistent Branding Across Channels
Inconsistent branding can lead to significant challenges for businesses and organizations. We will give you the 5, 6, 7, and 8 of branding across your channels. You will read about five problems that arise due...
Common Digital Marketing Mistakes: Ignoring SEO Best Practices
Search Engine Optimization (SEO) is a critical component of digital marketing strategy, yet it is often overlooked or misunderstood. SEO is the practice of optimizing your website and online content to improve visibility in search...
10 Common Mistakes You May Be Making with Your Digital Marketing and How to Fix Them
Welcome to our series, “10 Common Mistakes You May Be Making with Your Digital Marketing and How to Fix Them” It’s easy to overlook key elements that can make or break your strategy. Many business...
Types of Websites Techna Offers
Traditional Business Website A traditional business website is used by companies to showcase their products, services, and contact information online. It typically includes pages such as Home, About Us, Services, Products, Contact Us, and may...